Photos: NYC artist De La Vega covers St Marks Place in chalk art

It’s easy to get caught up in the New York City rat race, marked by a high-status job, trendy clothes and the eternal quest for a spacious apartment. If you were passing through the East Village on Saturday, however, you got a reminder of what is really important in life:

“Become your dream”

That’s the message behind a string of uplifting chalk drawings that spanned the length of St Marks Place. The artwork bore the signature of James De La Vega, a New York street artist with roots in the East Village.

De la Vega chalk art in East Village_1

De La Vega’s store on St Marks Place closed in 2010, but it appears the artist has not forgotten his old neighborhood.

The chalk drawings formed a sort of treasure trail, with several messages scrawled on each block. I stumbled across my first chalk drawing on 3rd Avenue– not far from Astor Place– and followed the artwork to the entrance of Tompkins Square Park. The trail grew cold across from a mural of punk legend Joe Strummer.

While I didn’t find a pot of gold at the end of the trail, the chalk art was payoff enough. De La Vega’s drawings brought a burst of excitement to a rather ordinary Saturday. Even after the chalk images wash away, I’m left with the artist’s message:

“Be mindful even if your mind is full”

“Realiza tu sueño” (In Spanish, “Make your dream come true”)

De la Vega chalk art in East Village_9

De la Vega chalk art in East Village_10

De la Vega chalk art in East Village_7

De la Vega chalk art in East Village_8

De la Vega chalk art in East Village_11

De la Vega chalk art in East Village_12

De la Vega chalk art in East Village_13

De la Vega chalk art in East Village_14

De la Vega chalk art in East Village_15

De la Vega chalk art in East Village_21

De la Vega chalk art in East Village_19

De la Vega chalk art in East Village_18

De la Vega chalk art in East Village_17

De la Vega chalk art in East Village_3

De la Vega chalk art in East Village_5

De la Vega chalk art in East Village_6

De la Vega chalk art in East Village_4

De la Vega chalk art in East Village_2

What’s your dream?

About Leslie Koch

I'm a New Yorker with a passion for travel and art. I founded DowntownTraveler.com after returning from a year-long backpacking trip around the world. Find me on Twitter at @leslietravel.

14 Comments

  1. MarioTravels

    I absolutely love it! Street art is such an important aspect of culture in NYC and the world at large. I hope this trend continues to grow.

    • Thanks Mario! I loved the inspiring tone of this chalk art… it made me stop and smile 🙂

  2. That’s awesome. And chalk art is something so temporary as well. So you must have felt special being one of the few to see those!

    • So true– this chalk artwork was fleeting. Although, since I live in a popular area of the city (the East Village), perhaps ten thousand people saw it too 🙂

  3. I wonder if he got his start making hop scotch arrangements as a kid?

    • Your timing is impeccable Ted– just a few days ago I walked down the same stretch of St Marks Place and a group of high school/college-age kids had created a chalk hopscotch board on the street. They were invited pedestrians to play!

  4. I like how these are inspiring messages of art. Great pictures!

    • Thanks Maria. It’s always fun to bump into street art when you least expect it 🙂

  5. Become your dream. How great. 🙂

    • Seriously– this chalk art had a great message. One that you seem to live by!

  6. Love these! Might have to steal this idea for San Antonio. Thanks!
    Nancy

    • If you do cover San Antonio in chalk art, please share the pics. Would love to see it!

  7. I just love street art! It’s the best! Especially when they have a good message like that!

    • I also enjoyed the treasure-hunt aspect of this chalk art– I kept following the trail to see what the next drawing would look like!

Leave a Reply

Your email address will not be published. Required fields are marked *

*

Page not found - Sweet Captcha
Error 404

It look like the page you're looking for doesn't exist, sorry

Search stories by typing keyword and hit enter to begin searching.


Read previous post:
Hotel Perks: Ben Folds Five Concert at the NYC Westin Grand Central

What can you get with 5,000 hotel loyalty points? If you're a Starwood Preferred Guest, you can now get VIP...

Close